From day one I knew that if Cardinal was to set itself apart, I was going to have to wind pickups myself. Simple enough, right? Sorta. So off I went: I made my own winder and bobbins, and started a process with a huge learning curve. Totally worth it. All that hard work yielded a winding technique that retains a lively response with clarity and definition – never murky or dull.
Each pickup style is wound with those hard earned attributes in mind, all while retaining the pickup’s signature voice. And after countless requests for Cardinal pickups for other guitars, I’m finally ready to make them available to the guitar loving public. Each is painstakingly hand-wound one at a time and signed by me. Mass produced they’re not, but they truly are special.